Own the Relationship,
Control the Outcome
Eligible transforms customer engagement at key mortgage moments — using your data to deliver real-time journeys that boost retention, cut costs, and reduce risk.
See how our journeys support retention, SVR, maturity, and other key customer moments.
Proven at Scale
£100bn+
Mortgages
managed
1M+
Customers
supported
850M+
Behavioural
data-points
We Deliver What Great Customer Journeys Need
Reach Everyone
Email, SMS, QR and app — orchestrated in one seamless flow
Adapt Intelligently
Behavioural and financial data guides timing and message
Sync Internally
Journeys sync live with operations, risk and compliance workflows
Trusted by leading lenders
We Turn Engagement into Action
Our journeys guide customers with clarity, confidence, and control — across SVR, retention, switching, final maturity and more — reducing risk, driving outcomes, and streamlining every step behind the scenes
We Deliver Metrics That Matter
Our journeys don’t just improve experience — they move the numbers that matter. That’s why our clients see results like these
10%
5%
30%
100%
Built to meet compliance outcomes
100% flexibility, Zero Code
Eligible fits your business—not the other way around. From branding to journey logic, every element is configurable. Switch features on or off, set your tone, and decide how far to take each customer—no dev queue, no friction.
One File In. Full Journey Out.
No complex integrations. Just send us a single data file—we handle the transformation, journey logic, and decisions. All updates feed into your business-side app, giving your team real-time visibility without changing how they work.
Track, Optimize and Scale Outcomes
Eligible drives retention, capital efficiency, and ops savings—at scale. Expand easily across journeys, modules, or brands with full visibility, compliance-ready interactions, and real-time insight—no extra work for your team.
We Launch Fast.
You Scale with Ease.
Eligible slots into your existing world — fast, flexible, and fully modular. From branding to journey structure, every element is configurable. We handle transformation and deployment — no dev queue, no integrations, no friction